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ASSISTANT DIRECTOR OF MARKETING, GAME PRESENTATION AND FAN EXPERIENCE

University of Washington
Seattle, WA Full-time
Posted on November 4, 2019
Req #: 171568
Department: ATHLETICS
Posting Date: 09/04/2019 
Closing Info: Open Until Filled 
Salary: Salary and benefits are competitive. Salary is commensurate with qualifications and experience. 
Shift: First Shift 
Notes: As a UW employee, you will enjoy generous benefits and work/life programs.  For detailed information on Benefits for this position, click here.  

As a UW employee, you have a unique opportunity to change lives on our campuses, in our state and around the world. UW employees offer their boundless energy, creative problem solving skills and dedication to build stronger minds and a healthier world.

UW faculty and staff also enjoy outstanding benefits, professional growth opportunities and unique resources in an environment noted for diversity, intellectual excitement, artistic pursuits and natural beauty. All of which has allowed the UW to be nationally recognized as a “Great College to Work For” for five consecutive years.

Washington Athletics aims to inspire champions in competition and in the classroom. We exist to enrich the lives of students to positively impact our community and world for generations to come.  Operating with the four core values of growth mindset, committed service, humility and grit, the Huskies choose to lead by example. With over 650 student-athletes competing throughout UW's 22 sports programs, the department of Intercollegiate Athletics is committed to a leading-edge student-athlete experience, and offering student-athletes the ability to compete for NCAA, IRA, and Pac-12 championships while working toward a degree from one of the world's leading public research universities.

The Assistant Director of Marketing / Game Presentation and Fan Experience is responsible for the game day production for University of Washington athletics events and has an emphasis on providing unique and memorable experiences for fans in attendance at UW events and creating a home field advantage for student-athletes.

Responsibilities include but are not limited to:
  • In coordination with the Assistant Athletics Director of Marketing and Fan Experience, develop and implement entertainment elements for UW home games and select team events. Develop programming to include videoboard content, pyrotechnics and special effects, on-field/court recognitions, halftime shows, sponsor activations, in-game promotions, fan contests, and other entertainment elements. Plan and execute game scripts for assigned sports (Men’s and Women’s Basketball) which includes communicating the game information and performance cues for Band, Cheer and Dance, Mascots, UWTV crew, PA Announcer, DJ, Stage Managers and Audio team. Book national anthem performers, halftime acts, and serve as point person for special recognitions such as senior day and team reunions.
  • Oversee student internship program, as well as the Game Day Assistants. Lead the hiring, training, and daily management of Fan Experience interns, scheduling weekly office hours and game shifts as needed, and supervision of their assigned sports. Plan career development initiatives such as informational sessions with full-time department staff.
  • Collaborate with Marketing Outreach team to fulfill all Integrated Marketing and Communications marquee initiatives, Purple and Gold Experiences, Pups and Parents, etc. Assist in the execution of Marketing Outreach initiatives such as Dawg Pack Tailgates, Camper Reunion, Teacher Appreciation, etc. Assist in the execution of Marketing Outreach revenue generation initiatives on game day such as upgrades, experiences, mascot appearances, and miscellaneous items not listed.
  • Collaborate with creative staff to ensure videoboard and in-game elements are visually and thematically consistent with departmental and campaign brand standards.
  • Collaborate and meet regularly with Husky Sports Properties on creating unique corporate partnership opportunities that add value for fans in attendance.

    Compliance with the rules and regulations of the University, the NCAA, the Pac-12 Conference, the State of Washington and any other governing body is of paramount importance to the University.  The overall responsibility of this position is for the successful operation of the program in full compliance with all such rules and regulations.  As a condition of employment, the Employee shall be required to participate in rules education programs offered by the Department of Intercollegiate Athletics.

    REQUIRED QUALIFICATIONS:
  • Bachelor’s degree required in marketing, communications, public relations or a related field. 
  • Minimum of two years of combined professional experience in marketing, promotions, or events. 
  • Must be proficient in Microsoft Office and Photoshop. 
  • Highly motivated, creative, self-starter with excellent written and verbal communication skills. 
  • A strong leader and mentor, especially to college students. 
  • Must be able to work a flexible schedule; evenings and weekends are required.

    Application Process:
    The application process for UW positions may include completion of a variety of online assessments to obtain additional information that will be used in the evaluation process.  These assessments may include Work Authorization, Cover Letter and/or others.  Any assessments that you need to complete will appear on your screen as soon as you select “Apply to this position”. Once you begin an assessment, it must be completed at that time; if you do not complete the assessment you will be prompted to do so the next time you access your “My Jobs” page. If you select to take it later, it will appear on your "My Jobs" page to take when you are ready. Please note that your application will not be reviewed, and you will not be considered for this position until all required assessments have been completed.
  • Committed to attracting and retaining a diverse staff, the University of Washington will honor your experiences, perspectives and unique identity. Together, our community strives to create and maintain working and learning environments that are inclusive, equitable and welcoming.

    The University of Washington is a leader in environmental stewardship & sustainability, and committed to becoming climate neutral.

    The University of Washington is an equal opportunity, affirmative action employer. To request disability accommodation in the application process, contact the Disability Services Office at 206-543-6450 / 206-543-6452 (tty) or dso@uw.edu.